By Arlen Busenitz, on September 9th, 2010%
There is one question every prospect/customer is mentally asking. If you have a good answer, you’ll get more sales, customers, and business. Have a poor answer and you can lose customers.
Recently, I heard some answers that could have been better. My wife was out for the evening so I was babysitting our 5 month old daughter. I flipped the TV on and America’s Got Talent was having the final Top Ten compete for the last round where the winner receives $1,000,000.
A few of the contestants were asked after their performance, “Why should America vote for you?” Here is their chance to give a 60 second persuasive speech to elicit more votes.
In my opinion their answers were single hits, not home runs. Why?
More in a moment.
You and I may never be asked the question in front of millions of people. However, every day people are mentally asking:
Why should I hire you as . . . → Read More: The Million Dollar Question
By Arlen Busenitz, on August 23rd, 2010%
As an expert, you’ll likely be taking free and paid speaking engagements to spread your message and build up your credibility. How important is public speaking humor?
The short answer is very important. Sure you can make a great presentation without it, just as you can have a good tasting Ice Cream Sunday without chocolate. However, your speech will be so much more received if humor is intertwined in it.
When I say humor, I am not talking about throwing in several jokes that made their rounds through email. Nor am I referring to adding a couple Readers Digest stories.
Great speech humor is adding in your personal humorous stories and tweaking your existing content so that it makes the audience laugh.
Here are 5 reasons why humor is important in presentations.
Reason #1: Humor connects you with the audience
Laughter draws people together. An audience that is laughing is involved. When they are involved in your . . . → Read More: Public Speaking Humor: Is it Important?
By Rob Christeson, on August 20th, 2010%
When I started my first blog, I decided that I would write and post a blog entry every day for a month. Then, as I moved through that month, I decided to add a month to that. I was able to go 80 days with a post each day until I just felt like I had emptied my brain into that blog.
Last week I suggested that you work on developing content about your area of expertise each day. That doesn’t mean you have to post it to a blog every day, but you should create and/or edit content each day to keep your mind working.
Throughout the day, you want to be wary of the 37-second rule. What is that rule? Simply put, based on the way the human brain is wired you only have 37 seconds to capture an idea before it’s lost…possibly forever. If you don’t capture that thought on . . . → Read More: Developing Blog Content
By Rob Christeson, on August 12th, 2010%
You may ask yourself this question from time-to-time, and it doesn’t matter where you are in your life when you ask. Why? Because the answer to this question is always “Yes!”
Of course, depending on your current expertise and how you deliver it, you may not need to write as much as others, or you may need to be writing 1,000 words a day.
This leads to the real question – How much should you be writing every day?
Good question, and I’m glad you asked. Let’s look at a couple of key reasons for writing, and see where you are and what you could be doing.
1. Developing content. In my opinion this is a daily activity. Some days may prove to be thin on the content, and other days may lead to an outpouring of information. Have you ever seen one of those shows where the photographer takes hundreds of pictures, just to . . . → Read More: Should You Be Writing?